DoorLoop Pricing: What They Don't Tell You Before You Sign
A line-by-line look at DoorLoop's 2026 pricing — published tiers, add-ons, payment fees, and what your bill actually looks like at 25, 100, and 200 doors.
DoorLoop publishes pricing tiers — Starter, Pro, Premium — but the headline number isn't the whole bill. Payment processing, screening, eSign, premium support, and contract terms move the real total by 20–40% at typical door counts. Here's the line-by-line.
DoorLoop's published pricing is more transparent than most in this category. That said, the published number is the floor, not the ceiling. If you're evaluating DoorLoop in 2026, here's what to read before you sign.
DoorLoop's published pricing tiers (2026)
DoorLoop runs three tiers, all priced per unit per month with a starter floor.
| Tier | Floor (annual billing) | Approx. per-unit cost | What unlocks |
|---|---|---|---|
| Starter | ~$59/mo (1–20 units) | Bundled at starter floor | Core workflow, basic reporting |
| Pro | ~$1.50–$2.50/door | After starter floor | Owner portal, deeper accounting |
| Premium | Custom, negotiated | After 100+ doors typically | Custom reports, premium support |
Monthly billing is roughly 20% more than annual. Pricing varies; get yours in writing.
Add-ons that aren't in the headline
These are the line items that show up on the invoice but not on the marketing pricing page.
Tenant payment processing
- ACH: ~$1–$2 per transaction.
- Credit card: 2.9–3.5% + ~$0.30.
- Debit card: Roughly card-tier rates.
- Pass-through: Card surcharging legality varies by state. ACH fees are generally absorbed by the operator or split with tenants under the lease.
At 100 doors with ~85% ACH adoption, you're looking at $85–$170/mo just in ACH fees. Often invisible until reconciliation.
Tenant screening
- ~$30–$45 per application bundle (credit + criminal + eviction).
- Usually re-billed to the applicant where state law allows; check your state's application fee caps.
eSignature credits
DoorLoop bundles some envelopes per tier. Above the threshold, expect a per-envelope charge. At a 50-door portfolio with 30% annual turnover and addenda, you'll plausibly exceed bundled envelopes.
Owner portal & owner statements
Standard owner portal is included on Pro. Custom-branded owner reports and white-labeled portals are typically Premium-tier.
Premium support / phone SLA
Standard support is chat + email with reasonable response times. Phone support and prioritized SLAs are gated on Premium in most quotes.
Implementation / data migration
DoorLoop markets "white-glove onboarding." Verify exactly what's in the SOW:
- How many leases will they import?
- Will they migrate historical financial transactions?
- Trust account opening balances?
- Are training sessions included, or charged?
For migrations from AppFolio or Buildium, expect implementation to take 4–8 weeks regardless of what's promised.
True cost at 25, 100, and 200 doors
Worked examples, 2026 list pricing, annual billing, USD/month. These include realistic add-on usage but exclude tenant screening (which is usually a wash).
25 doors (mixed single-family + small multi)
| Line item | Monthly cost |
|---|---|
| DoorLoop Pro | ~$59 + ($1.75 × 25) = ~$103 |
| ACH processing (~80% adoption, 1 cycle/door/mo) | ~$30 |
| eSignature overage (turnover + addenda) | ~$10 |
| Estimated total | ~$143/mo |
100 doors
| Line item | Monthly cost |
|---|---|
| DoorLoop Pro | ~$59 + ($1.75 × 100) = ~$234 |
| ACH processing | ~$120 |
| eSignature overage | ~$25 |
| Premium reports / owner packets | Often pushes you to Premium tier ($+150–$400) |
| Estimated total | ~$380–$780/mo |
The range matters: if your owners require custom statements, you'll get pushed to Premium and the bill jumps.
200 doors
| Line item | Monthly cost |
|---|---|
| DoorLoop Premium (negotiated) | $700–$1,200 |
| ACH processing | ~$240 |
| eSignature overage | ~$50 |
| Phone support / SLA | Bundled at Premium |
| Estimated total | ~$990–$1,490/mo |
At 200 doors you're at the upper end where renewal negotiation actually moves numbers. Use it.
What's bundled vs not — quick reference
| Feature | Starter | Pro | Premium |
|---|---|---|---|
| Tenant portal | ✓ | ✓ | ✓ |
| Online rent collection | ✓ | ✓ | ✓ |
| Maintenance work orders | ✓ | ✓ | ✓ |
| Listing syndication | ✓ | ✓ | ✓ |
| Tenant screening (per app) | ✓ | ✓ | ✓ |
| Owner portal | Limited | ✓ | ✓ |
| Custom reports | No | Limited | ✓ |
| Phone support / SLA | No | Limited | ✓ |
| Trust accounting | Light | ✓ | ✓ |
| QuickBooks sync | No | ✓ | ✓ |
| White-label portal | No | No | ✓ |
This breakdown changes at vendor discretion; treat as 2026 snapshot.
Contract terms to read carefully
Three clauses to mark up before signing:
- Renewal pricing. Does the per-door price lock for the term, or does it reset at renewal? Get the cap in writing.
- Door count true-up. Many SaaS contracts charge monthly based on peak door count in the period. Verify whether removed units credit back, and when.
- Data export at termination. What format? How long do you have to pull data? Is there a fee? Get this in writing — it's the most-skipped clause and the one you'll need.
How DoorLoop compares to flat-pricing alternatives
If the per-door math feels uncomfortable at your scale, that's structural — per-door pricing is what most of this category's margin model requires. Flat-priced platforms like Proprietio (no per-door fees, built for US operators with mixed portfolios) exist specifically because of this dynamic.
The honest comparison: at 5–25 doors, DoorLoop is often cheaper than a flat-priced platform. At 50+ doors with realistic add-ons, flat pricing usually wins on total cost and on growth predictability. Run the math at your specific door count.
FAQ
Is DoorLoop's published pricing accurate? Mostly — the per-door rate is real. The omissions are payment processing, eSignature overages, and the soft push from Pro to Premium at scale.
Can I negotiate DoorLoop pricing? Yes, especially at 75+ doors and at renewal. Have a competing quote handy. Monthly-vs-annual billing also moves materially.
What's the cheapest way to use DoorLoop? Stay on Starter under 20 doors. Use ACH pass-through where legal. Manage owner reporting needs to avoid forced Premium upgrade.
Are there hidden cancellation fees? Standard SaaS contracts don't carry termination penalties, but verify your specific SOW. The bigger cost is data migration, not a cancellation fee.
Run mixed portfolios? Try Proprietio free for 14 days — residential, condo, and commercial in one workspace, no per-door fees. proprietio.com